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Redefining Discovery

With mimojo’s new Global Search, discovery is no longer about browsing - it’s about being specific. Users can now search exactly what they want - e.g. “pizza with outdoor seating” - and mimojo connects them directly to the right merchants.

In this episode, David & Parves explore how mimojo’s Global Search is transforming user experience and driving real value for merchant partners.

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The big F&B data debate

How can you grow your business if you don’t know anything about your customers? Forget trying to get customer data from the food delivery companies - it’s not your data! A good start would be to learn about the customers sitting in your venue!

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How CashBack apps are changing spending habits

Shopping and spending with cashback apps is one of the most popular methods for people looking to maximise the bang for their buck, and is helping revolutionise spending patterns. Here we explore how taking advantage of platforms like mimojo, who offer cash rewards for every purchase made, is helping reform the purchasing behaviours of today.

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What is essential for RFM?

RFM analysis requires perfect data. How can you consider recency and frequency if you miss data points? Never miss a data point with mimojo!

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